72 esposito
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01

CONCEPT

72 June Esposito entrusted Steepside to create a unique brand for their pizza restaurant which showcases an original recipe founded in Naples, Italy.

02

DESIGN

We worked very closely with the principal founders of 72 June Esposito to develop a clean, modern style that incorporated bright orange with muted black, gray, and white tones. These tones were used to visually represent a brick oven-fired pizza with a refined, contemporary style.

03

EXECUTION

Upon launch of the brand, 72 June Esposito had garnered huge interest and an overwhelmingly positive launch experience that not only exceeded the owner’s expectations, but the customers as well.

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